To be truly transformative, healthcare companies need to be as agile and forward-looking as they are compassionate and effective. Scott Rocklage, PhD, understands this middle line. His decades of experience in the healthcare industry have helped shape many of the top companies in the business.
Successful Healthcare Marketing
Many ads for clinics, hospitals, and treatments are the same: a generic photo of smiling doctors in white lab coats, or patients discussing positive changes in their symptoms. But because they are so common, they can quickly become ineffective because people have seen some version of it before.
Dr. Rocklage works at 5AM Ventures, a company that invests in emerging life sciences companies. The 5AM Ventures approach is uniquely hands-on, working with companies through the early stages of their development through short-term operating roles and pinpointed assistance – and that includes developing effective marketing.
Dr. Rocklage’s Background
Dr. Rocklage has worked at 5AM Ventures for 14 years. He joined the firm in 2003 as a Venture Partner before becoming a Managing Partner in 2004. Prior to 5AM Ventures, Dr. Rocklage held leadership roles that led to the FDA approval of three new drugs. His expertise has appeared in more than 100 peer-reviewed publications.
It is Dr. Rocklage’s belief that we should not be afraid of “measured” risk-taking, and this includes researching new life sciences programs that may not be fully understood. Dr. Rocklage has demonstrated throughout his long career that with the right approach, anything is possible. Learn more: https://www.linkedin.com/in/scott-rocklage-66aa7a12a
On February 18th, two of Donald Trump’s sons, Eric and Donald Jr. opened the Trump-branded golf course in the Dubai Emirates. The golf course was a project that was executed with the partnership of the Trump organization and DAMAC Properties of Hussain Sajwani. The gold course is situated in the middle of upcoming villas and apartments owned by the DAMAC organization. Some of the villas are co-owned by Trump’s organization and sell for approximately 1.3 million dollars and 4 million dollars. On the opening day of the golf course, the two sons attended a luncheon at Hussain’s mansion located at the Palm Jumeirah. Eric commented that he and his family were blessed to forge both a business and personal relationship with Hussain Sajwani. Sajwani expressed his satisfaction in working with Trump’s organization. Donald Trump and Hussain Sajwani’s families celebrated New Year’s Eve at Donald Trump’s home and expressed public appreciation of their union.
Hussain Sajwani began DAMAC in 2002 to engage in the construction of commercial, leisure and residential properties in the Middle East. The firm has many investments in real estate and a string of upcoming projects with the contribution of business partners. Hussain led Damac during the July 2008 summer lull which rendered most enterprises bankrupt. He responded abruptly to the crisis by cutting down expenditure costs, raising standards for buyers of the properties and controlling costs. Damac got through the temporary crisis successfully and continued to be a leading construction and real estate firm in the region. Hussain began his career in the food business by supplying food and catering services to staff in the industrial sector of Abu Dhabi. He provided food to the US army in various regions around the world under contract before resigning from the food industry. Hussain stated that the food industry limits one to make only millions and not billions. He explained that supplying food limited the business to low margins and small business possibilities. According to US records, the firm awarded Hussain with 1 million dollars from contracts with the US army. Hussain stated he will continue working with Donald Trump through DAMAC and explained that his relationship with Trump is devoid of political influence.